wreath
Follow Up With Your Clients and
Keep an Active Social Media Presence
The Easy Way
We Help Busy Funeral Homes Like You Manage Your After-Care Communication and Social Media Posting, Saving You Hours Per Month
Forgetting Your Follow Up?
Following up with families through their time of grief and loss is a caring and compassionate thing for funeral homes to do, but it's so easy to let families slip through the cracks when things get hectic.
Smart funeral directors know that regular after-care communication helps builds lasting relationships with clients, promotes goodwill, and generates more business.
WREATH helps you stay on top of your follow-up communication, so you get more referrals and sell more pre-need services.
Personal Emails
We'll build and schedule a series of personal follow-up emails that will automatically send to each client at 30 days, 60 days, and 1 year after the decedent's date of death.
Manual Task Reminders
Receive daily reminders of families due to receive a follow-up phone call or card. Get notifications via email and via the Wreath app. Never forget to follow up again!
Sell More Pre-Need
Our follow-up email sequence respectfully and tastefully introduces the benefits of pre-need funeral arrangements to your clients. Nurture ongoing business for your mortuary.
Does Social Media Really Matter to a Funeral Home?
In today's digital-first environment, a family may choose another funeral home simply because their online presence is more active than yours. So yeah. It matters.
Smart funeral directors know that an active social media presence is an integral part of their business. It is a strategic tool to build awareness, educate prospects, and turn those prospects into clients. It shows them that your funeral home is active and thriving. And it shows them that you care.
WREATH helps you keep your online presence active, so you don't lose clients to another funeral home.
Turnkey Service
We create and schedule daily posts to your Facebook, Instagram, and Google Business Profile. Approve the posts with the click of a button.
Posts You Can Be Proud Of
We create personalized images and posts designed to encourage, engage, educate, and prompt your audience to choose your funeral home.
Save Time and Money
We'll create your posts for you, for an affordable flat fee, giving you back your time to focus on serving families in their time of need.
Your Personalized Social Media Posts Will...
Ready to Get Started?
Ready to level up your funeral home's client communication and social engagement? Great! Apply below.
Because it takes some time to setup each funeral home's account and automation systems, we can only take on a limited number of funeral homes at a time.
Simply click the "Get Started" button below. You'll then fill out a brief intake questionnaire that will help us set up your account more efficiently. Then, we'll reach out to you to get you all set up and ready to go! You won't be billed until you're set up.
Sign up now to get the "Early Bird" rate (regular rate $497/mo) and waive your setup fee (normally $197)!
Lock in this rate if you sign up now!
Mortuary Messenger Plan
Early Bird Discount - Limited Time!
$397
per month
Plus a one-time setup fee of $197
Emails automatically sent to your clients at 30, 60, and 365 days after date of death
Reminders for manual follow-up tasks automatically sent to your staff
Daily social media posts (Facebook & Instagram) done for you
Access to Social Planner (for posting your own social media content)
Access to CRM
Manage your client communication from desktop or mobile app
What Other Funeral Homes are Saying...
"With the onboarding of Wreath, we have seen a very noticeable increase in our social media following and feedback. We are much more engaged in this area now. The 30-day, 60-day reminders, and emails to our families have been a tremendous asset in allowing us the follow up we need to maintain those relationships and not fall through the cracks. I would highly recommend any funeral home to get on board with this. You will not be disappointed!"
Steve Evans
Location Manager
Striffler-Hamby Mortuary
a Dignity Memorial Provider
LaGrange, GA
Frequently Asked Questions
Can I still create my own social media posts?
Yes! While we'll do all of the heavy lifting when it comes to creating and posting to your social media, you are still free to create your own social media posts. In fact, you should still make posts specific to your own funeral home (although you don't have to). You create and schedule posts on our Social Planner, or you can post directly from your social media platform or Meta Business Suite.
Do you create custom social media posts?
We create general content that is then personalized for your funeral home. Each image will contain your branding, and the text will be personalized to include your funeral home name, phone number, etc. However, we don't offer custom social media posting plans at this time.
What will the aftercare emails say?
We write a series of compassionate emails addressed to the family contact or next of kin. Emails will address the contact by name and reference the decedent. Emails will be automatically sent from the staff member that serviced the family. We can customize the email wording for your funeral home, if needed. Here's an example of a 30-day email:
Dear Mr. John,
I just wanted to take a minute to reach out and say that we are thinking of you. I know this has been a very difficult and challenging time for you and your family with the loss of Mrs. Jane. Nothing ever really fills the hole left by our loved ones, but we take consolation and hope in knowing we have all of the precious memories and the legacy that Jane left behind. Those can never be lost.
Thank you for your confidence and trust in me and our team at Anytown Mortuary in handling the arrangements for Jane. It was and is an honor to serve you and your family. If you have any questions or need assistance in any way, please reach out to me or one of our staff members and we will be glad to assist you.
Regards,
Our 60-day email not only checks in with the family, but it also respectfully introduces pre-need arrangements, helping you sell more pre-need arrangements.
What if my funeral home doesn't sell pre-need arrangements?
That's ok. We will adjust your email sequence so that it doesn't introduce pre-need to your client. We will also exclude any posts about pre-need from your social media posting schedule.
Can I email a batch of clients at once?
Yes! You can batch email to a group of selected contacts using the Wreath system. You can search for and filter contacts by all sorts of criteria.
For example, let's say you're hosting an end-of-year Celebration of Life for all of the families who lost loved ones in the current calendar year. Wreath makes it easy to filter contacts by date range based on the date of death and email them personalized emails all at once.
We'll even help you set up the email templates based on your needs!
We just ask that you don't go crazy with bulk emails, as it can create deliverability issues if you abuse it (not that you would, of course!).
If you anticipate high-volume sending (over 1,000 emails per month), please let us know.
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